How Keukens De Abdij combines Trademart & TICA
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For Keukens De Abdij, Trademart and TICA perfectly complement each other during the buying process. By combining both locations, they can make targeted purchases while discovering new inspiration at the same time.
We purchase both at Trademart and at TICA. This combination works very well for us because both floors complement each other perfectly.
During the Retail Happening in February, retailers explored the future of retail together, gaining valuable insights into data-driven marketing and a clear trend vision towards 2027.
Through talks by Ken Borremans (Comark) and Wendy Luckx & Laura Buydaert (Creamoda), attendees received concrete tools to work more strategically. In addition, UNIZO and Mode Unie were available to answer legal questions, Tilroy presented their retail software, and visitors could find inspiration at Atelier Houthuys and TICA.
Data that delivers results. Colors that set the direction. One clear message: retail is becoming smarter and more conscious.
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During the Retail Happening in February, retailers explored the future of retail together, gaining valuable insights into data-driven marketing and a clear trend vision towards 2027.
Through talks by Ken Borremans (Comark) and Wendy Luckx & Laura Buydaert (Creamoda), attendees received concrete tools to work more strategically. In addition, UNIZO and Mode Unie were available to answer legal questions, Tilroy presented their retail software, and visitors could find inspiration at Atelier Houthuys and TICA.
Data that delivers results. Colors that set the direction. One clear message: retail is becoming smarter and more conscious.
Het fijne is dat je tijdens één bezoek heel efficiënt verschillende stijlen, merken en prijspunten kan combineren.
1. Why Many Retailers Miss Opportunities!
Many systems operate alongside each other instead of being integrated. Over time, they were added one by one and were never designed to work together: POS → webshop → email marketing → loyalty program.
Consequences:
No complete customer profile
Marketing feels like noise
Irrelevant campaigns
No clear insight into purchasing behavior
Customers do not feel personally addressed
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The Impact of Smart Data
Action → Result
Actions:
In-store buyers are recognized online
Online buyers can be activated in-store
Inactive online buyers receive targeted reminders
Purchase history guides communication → increases relevance
Loyal customers receive early access → building valuable relationships without relying on discounts
Results:
Clear insights into customer behavior
Better decisions based on real data
Less dependence on discounts
Higher repeat purchases
Je haalt het beste uit twee werelden: enerzijds de sterke merken en professionele showroomervaring, anderzijds de flexibiliteit, inspiratie en directe beschikbaarheid van producten. Het zorgt voor meer variatie, creativiteit en efficiëntie tijdens het inkopen.
The Impact of Smart Data
Action → Result
Actions:
In-store buyers are recognized online
Online buyers can be activated in-store
Inactive online buyers receive targeted reminders
Purchase history guides communication → increases relevance
Loyal customers receive early access → building valuable relationships without relying on discounts
Results:
Clear insights into customer behavior
Better decisions based on real data
Less dependence on discounts
Higher repeat purchases
Discover it yourself
Combine strong brands, showroom collections and directly available trend products for your store or project in one single visit.
Discover Trademart & TICA:focal())