Belgian Beauty Hub
Opening scheduled - 2nd quarter of 2027
The permanent B2B platform for beauty and cosmetics in the Belux.
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The added value of Belgian Beauty Hub for your brand
Numerous new business opportunities. Meet professional buyers here, strengthen your distribution and give your brand maximum visibility. This all year round: physically, digitally and through inspiring events.
1. REACH & BUSINESS
Get directly in touch with the right professional buyers and distribution partners who are relevant to your brand.
One strategic market: reach the main beauty and cosmetics markets in Belgium, Luxembourg, Southern Netherlands and Northern France from Brussels.
Bilingual reach: strengthen your position with both Dutch-speaking and French-speaking professionals.
From connection to business: generate qualitative leads & new distribution opportunities.
2. VISIBILITY & SYNERGY
Visible 365 days: combine physical presence at Trademart with digital touchpoints and inspiring events.
More impact through synergy: benefit from the cross-pollination
- within beauty
- with fashion and home & living
and connect with a wide professional network.Strengthen every contact moment: physical meetings, digital connections and events strengthen each other and keep your brand top-of-mind throughout the year.
More than a location: be part of the Trademart ecosystem, where brands, retailers, buyers and the various sectors continuously strengthen each other.
3. INSPIRATION & EXPERTISE
Create discovery, inspiration and launches related to new brands, products and trends.
Strengthen knowledge and expertise in the large modern training space. Through training sessions, courses, demonstrations, masterclasses and product experiences.
Create impact with strong events for brands, professionals and communities.
4. NETWORK & COMMUNITY
Build valuable relationships between brands, sellers and buyers. You are not alone, you can connect to an existing network.
Continue building your brand and community via influencers, keynote speakers, ambassadors and Belgian beauty federations, ideal as a complement to existing trade fairs.
How do we create this added value?
Modern & flexible units: seasonal or permanent
A fixed premium space for trainings and courses
Marketing support & digital support through various channels
A strong network and an active community
Extra opportunities to generate new leads
Numerous events and commercial opportunities
Events, experience & impact all year round
2027
25, 26 & 27/4: Launch Belgian Beauty Hub with opening event
21/6: Sneak Peek Fashion
30 & 31/8: Belgian Beauty Hub Open Days & Trademart Retail Happening
26, 27 & 28/9: Congress Days (during Estetika fair)
2028
17/1: New Year's event
21 & 22/2: Belgian Beauty Hub Open Days & Trademart Retail Happening
Practical: showrooms & training space
Showrooms
Every Monday required to be open: 10am - 5pm, other weekdays possible
except during the quieter months: January, July, and August
Training room
Available every day: 10am - 5pm
On request also in the evenings and/or on weekends
To be reserved in advance
Ready to take your brand to the next level in the beauty and cosmetics industry?
Leave your details via the form. Griet Moriaux will personally contact you to discuss the possibilities and how your brand can optimally connect.